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We teach

how to raise money to build their startups.

Learn how to lead your raise with our powerful, easy-to-follow, and proven method that demystifies the process, reduces stress, and gets you results.

What if I told you that there is a simple, structured process for asking for - and getting - the funding you need from the type of people you want around your business?

There is.

Fundraising is a skillset, and we can teach it to you, step-by-step.


Our Mission

Equitable Access To Capital

We fundamentally believe there is tremendous opportunity for all founders.

Our mission is to create equitable access to capital by arming you with the skills, strategies, and insight you need to fund your business.

Let’s start with a little

truth telling...

Women are the fastest growing group of entrepreneurs and women-led businesses outperform their male peers in many VC portfolios.

Racially-diverse companies outperform their peers by 35%.

Given these results, you’d think that these founders would get their fair share of funding, right?




  • In 2017, female founders got less than 2.2% of venture capital funding
  • Women of color got less than 1%
  • Black and Latinx founders overall got less than 1%

And if you’re the founder of a cannabis company? You’ve got an extra layer of challenges in getting access to capital.

So why aren’t these diverse - and fully capable - founders of scalable startups getting funded?

The truth is that investors tend to invest in founders that look, talk, and act like them. And the norm for investors is wealthy, older white men with track records and an existing network of other wealthy, older white men.

But don’t let that stop you.

You’re more powerful - and have more opportunity - than you think.


(And we’ve got you.)

At The Equity Capital Collective, we’re committed to elevating women, people of color, and LGBTQIA-owned businesses, all while lowering the barriers to capital.

Through our flexible, empowering, and highly effective training and support, we demystify the process of fundraising and teach you a new approach that builds on your own resources, networks, and strengths and aligns with your mission and values.

You’ll gain confidence, competence, and capability as you lead your raise, break open critical influence networks and deliver innovative ventures that embrace a broader community of stakeholders in both investment and returns.

"As a corporate lawyer with years of business law experience, I did not initially believe we needed much in the way of fundraising advice. With this cogent, simple and highly effective guidance we became fully prepared for a successful capital raise. Having this deep understanding of the nuances and strategy of how to communicate with, and present to, your target investors, the likelihood of success for your raise increases exponentially."


Derek Mays, Founder & CEO

"The most important thing I learned is that founders like me - those not typically seen as founder-types - are entitled to capital. It's a complete reframing of the mindset I had when I first started my company. I now realize I've put in the work to build a product that meets market needs and delights my customer. As a result, I deserve access to every tool available to scale my business, especially capital."


Rebecca Alexander, Founder & CEO

"When it came to fundraising, we resented the whole system and didn't want to play games. Now we actually understand better how to play the game on my terms. We feel empowered to raise capital our way. Building a capital network and interest in our company is a skillset, and I feel better armed with the tools to do so. "

De Las Mias

Sada Naegelin, Cofounder and CEO
Ana Matiella, Cofounder and Content Director

"I now have a good grasp on how raising capital works, and how to get it done in an efficient way that prioritizes my needs as a founder. I feel empowered through knowledge. The most important thing I learned is that while the deck may be stacked against female and non binary founders, there is a way to work the system to your advantage."


Claire Fitzsimmons, Founder and CEO

"I was not confident in my ability to raise capital. I did not know how deals were structured and felt I'd be at the mercy of investors. Now I feel confident that I can raise capital when the time is right. One of the most important things I learned from the class was how to evaluate the timing of when you are ready to raise funds. I got more value from this class than any other startup class, group, bootcamp, etc. that I've done. and probably more than all of them put together - and I've done a lot of them!"


Monica Borrell, Founder and CEO

"Through this training, I learned that smart companies succeed when they have a long-term strategic fundraising model and a clear view as to the type of investors required to ensure they grow thoughtfully. I now realize that opening a fundraising round and taking investment isn't about cash, it's about relationships - equitable relationships. It's also about from this moment in time to the finish line and all the benchmark moments in between."


Candice Smith, Founder + CEO

"Since taking this course, I feel empowered with the knowledge I need to not only how to raise capital but how to do it in a way that will serve my company and it's investors the best. I now understand the investor mindset. I also have an active understanding of option for equity breakdown for current and future raises, so I can choose investment partners that will best suit their long-term goals."


Amanda Wilson, Founder & CEO


Are you ready

to raise?

JOIN US for our next Equity Capital Masterclass!